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Chat with Ria, our Digital Behavior Change Coach

Explore the technology

Now more than ever, people are expecting meaningful opportunities to engage digitally with brands, products, and services. Those digital engagements are increasingly taking the place of one-on-one human interactions, but they are burdened by the need to maintain a fully trained staff who can support patients, providers, and payers throughout their entire journey. But how do you maintain empathy in a digital environment, or authentically reflect the person’s unique situation? That’s where the Digital Behavior Change Coach comes in.

Contact us

To learn more about how Ria can support your patients:

P: +1 908 988 2351

Our Digital Behavior Change Coach provides all stakeholders with a personalized experience that improves adherence, health outcomes, and brand engagement 


of support 

Meaningful support across the entire journey, from initiation and program enrollment to ongoing maintenance


Education and

Critical education to deepen understanding of your product’s efficacy, safety, dosing, and administration



Deep emotional connections through genuine empathy for common challenges like treatment costs and lifestyle modifications



Shared decision-making and communication between trusted providers and activated patients

Fully customizable

A Digital Behavior Change Coach represents a new frontier in brand engagement. This technology is featured on a dedicated microsite that lives within your brand’s ecosystem of support. The coach is fully personalized to reflect your target audience and their needs. You choose:

  • Gender
  • Age
  • Hair and eye color
  • Skin tone
  • Clothing
  • Language
  • Tone of voice
  • Conversation script

See how we customized Ria for this demo

Chat with Ria

How can a Digital Behavior Change Coach help your brand?

A Digital Behavior Change Coach can meet your audience wherever they are and whenever they need it. The results you achieve are as endless as the ways you can customize the technology. Here are just a few examples:

Empowering and supporting your patients

Activate treatment

  • Have a new first-in-class treatment that holds untold opportunities for patients who may be hesitant to be the first prescribed? A Digital Behavior Change Coach can help them understand its efficacy and feel confident in its safety during a clinical trial or after launch.

Increase and maintain enrollment

  • Are you not achieving the support program or clinical trial enrollment rates you would desire? Patients will better understand the benefits of enrollment after discussing with a Digital Behavior Change Coach their barriers, challenges, and learning how the program can help overcome them.

Leverage customized

  • Have a highly targeted population but do not want to invest in costly phone support? Let the Digital Behavior Health Coach provide your patients and providers with the personalized behavioral support they deserve.

Increasing engagement with HCPs

New treatment

  • Looking to get cut through with your new product in a crowded market? Activate HCPs engagement in your new treatment or solution and provide valuable information about its potential benefits.

The value of your support offerings

  • Battling perception with some HCPs that their patients don’t need additional support? Help HCPs evolve their perspective of the need and value of your patient support service.

Enhance your KOL/Speaker training

  • Looking to build engagement and understanding with your KOLs or expert speakers? Provide a new behavior change learning experience with our Digital Behavior Change Coach, personalizing the learning to need and profile.

Supporting and training Sales Representatives

Build confidence around new treatments

  • Launching a new treatment or support offering? A Digital Behavior Change Coach can guide your reps through an interactive learning experience to better learn about your new offerings.

Explain the value of your support solution

  • Struggling to build reps' confidence and understanding of your PSP offering? Build the need and value of your patient support service to enable reps/MSLs to explain solutions with confidence.

Provide engaging updates at scale

  • Looking for an engaging approach to keeping your team in the loop? A Digital Behavior Change Coach can provide regular product/support updates that are personalized to each individual's beliefs and barriers.

The Digital Behavior Change Coach is a part of our OnTrack Interact platform. This ecosystem of configurable technologies drives personalized behavior change solutions that empower stakeholders across the entire healthcare journey.